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News & Updates

Ask OVME: What Are the Top 5 Benefits of a Photofacial?

Have you heard about the benefits of a photofacial IPL but aren’t sure what it is or what it’s for? Let’s dive into the details of how you can erase sun damage, freckles, and brown spots with a cosmetic laser photo facial. 

The IPL (or intense pulsed light) photofacial is a popular way to target pigmentation concerns in several areas of the skin, so bothersome imperfections become a thing of the past. If you’re looking to even out your skin’s texture or pigmentation, reduce redness, and improve tone, the IPL photofacial benefits are endless.

It’s a quick and simple procedure done with a handheld device that emits highly targeted pulses of light, so our technicians can work directly on each individual spot you’d like to address. The laser targets the lower layers of the skin and immediately begins to break down and dissolve unwanted pigmentation while stimulating collagen production. Skin becomes firmer, more even, and healthier looking after just one visit.

If you’re considering a brighter complexion, we’re here to prep you with all the IPL photofacial benefits you should know about (plus what to expect from your treatment). 

1. It treats a wide range of pigmentation concerns.

The IPL photofacial really does it all. This treatment can target almost any pigmentation concern you have, from acne scarring to sun and age spots and even the redness that comes with rosacea. Hyperpigmentation, broken capillaries, and uneven texture can be greatly diminished or eliminated entirely. 

According to a 10-year study by Stanford University, IPL photofacials not only repair signs of aging but help prevent future aging concerns as well. Even having just 2-3 treatments a year can restore the gene expression of your skin to look much younger than it actually is. At the end of the ten years, many participants had younger-looking, smoother, and more even skin than they did when they began IPL treatments.

IPL also targets multiple areas of the body, including the face, neck, chest, arms, and hands.

The IPL photofacial can treat the following skin concerns:

  • Acne and acne scars
  • Redness
  • Broken capillaries
  • Rosacea
  • Dyschromia
  • Melasma
  • Brown spots
  • Freckles
  • Sunspots
  • Age spots
  • Hyperpigmentation
  • Vascular and pigmented lesions
  • Uneven skin tone and texture
  • Enlarged pores
  • Fine lines and wrinkles

2. The procedure is non-invasive with minimal risk.

Compared to some other treatments that achieve younger-looking skin, the IPL photofacial is considerably less invasive and comes with very minimal risks. There’s no poking, no cutting, no injections — just a super targeted beam of light. 

There is a slight risk of pigmentation abnormalities, but our technicians are highly trained and able to give you a realistic expectation of results based on your unique skin concerns. 

3. It’s quick and (relatively) painless.

Your IPL photofacial should take less than an hour to complete, with many patients in and out within 45 minutes — making this procedure very easy to fit in during a workday, between errands or after dropping the kids at school. 

The treatment itself is so mild that it doesn’t require any numbing cream or anesthetic. The laser itself can feel like a small rubber band snap against your skin, but the sensation is eased by cool air on the face and fades quickly, making it very tolerable for all patients. 

4. Requires minimal downtime

Another great benefit of IPL photofacials is the limited downtime needed after the procedure. Patients are generally able to go about their daily activities immediately following their treatment (including reapplying makeup if you prefer), and full recovery is typically achieved within two weeks.

Immediately following the photofacial, you may experience some redness and/or mild swelling that’ll typically go away in 2–3 days. Pigmented areas will gradually turn darker and begin to flake off your skin, and vessels may initially appear greyish before fading over the next several days. 

5. Long-lasting results

Depending on the severity of your concerns, you may need to come in for a few initial treatments to achieve your desired results. After your initial treatment with an IPL photofacial, your results are long-lasting and even permanent in many cases. Plan to come back once or twice a year for maintenance treatments to keep your skin looking fresh and toned all year long.

Most patients are incredibly happy with their IPL photofacial results and enjoy the benefits of a more even skin tone and texture, fewer areas of discoloration, and brighter skin. 

Take a look at the photofacial services we offer and book your appointment today for a healthier, more youthful glow.

Your Guide to Botox vs. Dysport with S. Mark McKenna, MD

Ringing in 2020 with a serious need to refocus on self care? If wrinkles are on the top of that to-do list, you might be considering going the filler route. But do you know the difference between the options out there? Making the right choice can be the difference in loving your results and really hating them, especially when it comes to making a decision about the Botox vs. Dysport conversation. 

S. Mark McKenna, MD, has seen the popularity of injectables growing and has been on the forefront of anticipating the need for customized experiences based on each person’s goals and features, especially when it comes to Botox vs. Dysport. 

Curating medical experiences in Atlanta since 2007, McKenna has seen how important it is to be informed before heading in for a procedure. It not only ensures you understand what goals you’re working toward, but it also helps you pick a medical aesthetic experience that fits perfectly. While everyone gets injectables these days, he says, it’s not a one-size-fits-all solution. Here’s what you need to know before you book.  

Q&A on Botox vs. Dysport with S. Mark McKenna, MD 

Q: What do I need to know about Botox vs. Dysport?

A: While Botox and Dysport are both injectables (specifically, botulinum toxin injections) used to treat and prevent wrinkles, they aren’t comprised of the same potency of trace proteins, which can make one more effective than the other at specific injection sites. 

What does that mean? Depending on what you want, you should use a different injectable. Botox is better if you want to tackle fine lines, wrinkles, and crow’s feet. If you want to soften your expression lines on your forehead and the area between your eyes because you have moderate to severe lines, Dysport is the way to go. 

Q: Are there any safety concerns I should be worried about? 

A: Not at all, both are considered safe. There are some side effects associated with both, including slight pain, headaches, and numbness, but those are common. Ask your aesthetician if you’re concerned about your reaction. At OVME, my medical aesthetic treatment centers in Nashville, Atlanta, Charlotte, Dallas, and East Cobb, we begin any consideration for Botox or Dysport with a customized appointment between you and one of our OVME certified providers. Each session is complimentary and customized to ensure you receive a treatment that’s the right fit for you.   

Q: How long will the procedure take? 

A: Both Botox and Dysport are very convenient procedures. All work can be done in a doctor’s office, and no hospitalization is required. If you have a specific event coming up that you want to look best for, you can even schedule both procedures up until the day before. Typically there is no downtime and only a few small marks at the injection site (which resolve within hours). 

Q: What results should I expect? 

A: Smoother skin! Both Botox and Dysport relax and still the muscles so you can see a reduced appearance of wrinkles for three to four months. One thing to note: Neither treatment is a permanent solution against wrinkles and fine lines, and regular updates may be needed to continue results. At OVME, we’re focused on making sure you love your results, so if you ever need an adjustment, we’re available.   

Q: Who is a good candidate?

A: Anyone — we offer treatments to both men and women, and we ensure you’re a good fit before we ever administer either treatment. If you’re interested in Botox or Dysport, we will set you up with an OVME certified provider to ensure you have no allergies or any other reactions to note.  

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New OVME Studio – Dallas (Turtle Creek)

Energized by our success in Atlanta and Nashville – Team OVME is excited to announce that we’re bringing the FountainOvYou to Dallas, TX, Charlotte, NC, and E. Cobb Atlanta, GA in 2019. Our newest Dallas location is opening August 15th in Turtle Creek Village on Oak Lawn Avenue near Highland Park. The Dallas studio features state of the art technology, ample parking and OVME’s signature, ASID (American Society of Interior Designers) award-winning design. The tech-enabled studio will occupy 1,850 square feet and provide services by appointment or walk-in that are designed to meet your unique needs.

OVME Dallas offers a curated selection of cosmetic and wellness services including neurotoxins (Botox and Dysport), dermal fillers (Juvederm, Resytlane, Sculptra), Vivace RF Micro-needling, CoolSculpting, laser facials, Halo, high speed/painless laser hair removal, hormone replacement therapy, PRP for hair loss, and more. Want more information about OVME products, services, or our one of a kind membership programs?

Please visit or now for a deeper dive into all that we offer. Still have questions? Feel free to stop by one of our studios for a complimentary consult. Our team of board-certified plastic surgeons, general practitioners, aesthetic physician assistants, aesthetic nurse practitioners, and medical aestheticians is standing ready to guide you along your aesthetic journey. Consultations are always complimentary!

OVME Charlotte and E. Cobb will both be opening in November of 2019. Stay tuned for updates on the studios’ progress. OVME Charlotte is located in the Atherton Mill just north of South Park and OVME E. Cobb is located in the Merchants Walk Shopping Plaza conveniently next to Whole Foods.

Make sure to follow us on Instagram for story updates, content, and more!

CEOCFO Magazine Feature

Q&A with Dr. Mark McKenna: OVME Founder and CEO

Read Dr. Mark Mckenna anwer questions like “What lead you down the path of an MD and an MBA?”,”You describe OVME as a consumer facing, technology enabled, medical aesthetic company that is reinventing elective healthcare? How so?” and “What have you learned from past experience, both medical and business, that has helped in creating OVME?”

Read the full interview here. 

Inspire RY Feature

Dr. S Mark McKenna – Founder & CEO OVME Aesthetics

Dr. Mark McKenna is a doctor, dedicated community servant, and a passionate patient advocate. He is a license Medical Doctor in Surgery and Medicine from both the Georgia State Board of Medical Examiners and the Louisiana State Board of Medical Examiners. McKenna is originally from New Orleans, where he attended college at Tulane University Medical School. After graduating, he began to simultaneously practice medicine with his father and launch a real-estate development firm, McKenna Venture Investments. Over time, McKenna’s interests shifted more towards real-estate, where he transitioned into running it full-time. His success led him to acquire competitors, where he ultimately launched Universal Mortgage Lending and Uptown Title, Inc. – a company that employed over 55 people and offered services such as design/build of residential real estate, financing, and title closing.

Read the full story here:

Medical Daily Times Feature

Dr. S Mark McKenna: “The Doctorpreneur” of Atlanta, GA

A physician knows better than anyone the changes that will improve their daily practice. They know what their patients want. And they may be sufficiently savvy with technology to see the possibilities. Dr. Mark McKenna is a physician who has set his own path and has emerged (with trial and error) as a highly successful entrepreneur.

Read the full story here: Feature

Q&A With Dr. Mark McKenna, Founder & CEO of Atlanta’s OVME

Dr. Mark McKenna is a licensed surgeon. He completed his degree at Tulane University Medical School. Although he originally began practicing medicine with his father, he was attracted to the real estate development industry and launched McKenna Venture Investments. Unfortunately, Mark suffered devastating losses from Hurricane Katrina. This natural disaster destroyed much of his business interests, and he worked hard to rebuild the area. In 2007, he moved to Atlanta. A decade later, he founded OVME, a technology-rich, medical aesthetics business with the goal of reinventing elective healthcare. Speaking with Mark will give other entrepreneurs a closer look at his path and what makes him successful.

Read the full story here:

Premier Gazette Feature

Atlanta’s Dr. Mark McKenna is Uberizing Medical Aesthetics

By 2024, Americans will pour an estimated $27 billion into the medical aesthetics market, clamoring for botox, body sculpting and other rejuvenating services. And Dr. Mark McKenna, who has just launched OVME, an app-based, on-demand cosmetics service in Atlanta, will no doubt be on the forefront.

Read the full story here:

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